Challenge
The client's marketing sites existed in twelve regional silos with no shared content models, making global campaigns slow and error-prone to localize.
Solution
We delivered a headless CMS on Strapi with locale-aware content types, translation handoffs, scheduled publishing, and preview environments for every market.
Technology Stack
- Strapi
- Next.js
- TypeScript
- PostgreSQL
- Redis
- AWS CloudFront
Architecture Diagram
Editorial
Strapi AdminLocale ManagerMedia Library
Localization
Translation QueueGlossary SyncRegional Rules
Delivery
Content APIPreview BuildsCDN Cache
Channels
Marketing SitesLanding PagesEmail Blocks
Results
- Global campaign launch time cut from 3 weeks to 4 days
- 12 regional sites unified on shared content models
- Translation errors reduced by 47% via glossary enforcement
Client Feedback
“PublishLane finally let us think globally without rebuilding every page per region. Localization is now a workflow, not a fire drill.”
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