E-COMMERCE
Metro Fresh Grocer
WordPressWooCommercePhilippines
Philippines online grocery, fresh produce, pantry staples, and household essentials
Overview
Metro Fresh Grocer is a Philippines online grocery shop offering fresh produce, pantry staples, and household essentials with scheduled delivery slots and store pickup options.
My Role
Developed WooCommerce catalog templates for perishable inventory, built delivery slot selection at checkout, integrated local payment gateways, and tuned search for high SKU volume.
Key Results
Launched in 2020 with a reliable mobile shopping flow, reduced checkout errors on delivery scheduling, and a CMS workflow that let ops teams update promos without developer support.