E-COMMERCE
GhostBed
WordPressWooCommercePHP
Luxury cooling mattresses and bedding, direct-to-consumer sleep products
Overview
GhostBed is a direct-to-consumer sleep brand known for luxury cooling mattresses, pillows, and bedding sold through a high-converting online store.
My Role
Enhanced the product pages, implemented financing widgets, optimized SEO landing pages, and built custom WooCommerce extensions for bundle pricing.
Key Results
Increased organic traffic through technical SEO improvements and delivered A/B-tested product page layouts that improved add-to-cart rates.